Mobile TV refers to the transmission of audiovisual content to a mobile device. It has potential to change profoundly the way in which consumers experience television and audiovisual services. It offers the possibility of viewing any content, any time, anywhere . It also provides for a new world of interactivity, where traditional and on-demand creative content consumption is supplemented by services tailored to the needs and tastes of each customer. Mobile TV is at the crossroads of two powerful social trends, greater mobility, and new form of accessing media content. It therefore could become one of the next high-growth consumer technologies.
Roman Barchanek is working in Ericsson Czech Republic as a solution manager. He has joined Ericsson in 2005. Roman's primary focus is service layer technologies, mainly Mobile TV and Video calling systems and IP networks. Before joining Ericsson he has obtained experiences from Mobile operator technology in Eurotel.